Optimal Chiropractic

Optmimal ChiroYou may have seen our recent post on Facebook about Dr. Jahner, Dr. Barney, and their practice Optimal Chiropractic. If you didn’t see the post, we mentioned ”what a leap of faith it is to venture out on your own and attempt to build a practice from thin air” and how “It’s a feat too often seen as commonplace”. So, rather than leaving the message cryptic and open-ended, I thought I would elaborate.

Like most people, at Fargo Made we get excited about the new and the interesting startups budding in our community. But what we often lose sight of are the hundreds of small businesses that exist, and have existed, in our community today. We lose site of the chiropractor, dentists, auto repair shop, carpet cleaners, insurance agency, real estate broker, equipment rentals, and construction companies as we drive by them every day. And for the majority of those small businesses, you can be sure there is an entrepreneur behind the scenes who is burning the midnight oil with the same passion and emotional risk as any unicorn seeking tech startup.

So, what’s the point? All we ask is that the next time you find yourself gushing over the new app you downloaded (or maybe you’re just gawking at the valuation it received), take a quick look around and remember the less media-worthy, but equally impressive, bodies of work around that are FMWF’s small businesses.



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